Freshly Sealed™ It’s a completely unique cocktail experience where every drink is handcrafted, sealed live in front of your guests and presented in a personalised collectible can.
Unlike traditional bars, guests don’t simply receive a cocktail – they watch it being created.
Freshly Sealed™ was originally developed for major live event and hospitality environments, including Formula 1 Silverstone and stadium activations such as West Ham United.
Having seen the potential of the concept within large-scale sporting venues, we have now adapted the experience for corporate events, product launches, conferences, awards evenings and brand activations.
The experience includes:
• Fresh cocktails mixed live by professional bartenders
• Live can-sealing in front of guests
• Fully personalised and branded cans
• Company logos, event themes and custom artwork
• QR codes, competitions and interactive experiences
• Limited-edition collectible designs
What makes Freshly Sealed™ different is that it is not another ready-to-drink cocktail.
Every cocktail is freshly prepared by a bartender, mixed live in front of guests and sealed at the point of service.
The can is simply the final stage of the experience.
Each event receives its own bespoke collection, with artwork, branding and messaging designed specifically for that audience.
Rather than applying the same label to every drink, we create a series of individual designs that tell a story, celebrate the event and become part of the guest experience.
The result is something far more memorable than a standard cocktail. Unlike a traditional cocktail bar, Freshly Sealed™ combines hospitality, live entertainment and branded merchandise into a single experience.
